Voiceover Script: How to Do It Right

Behind every great voiceover is a great script. 

High-quality voiceover scripts help voiceover actors (or text-to-speech platforms, wink wink) identify where to add inflections, emphasis, and pauses to make a voiceover easy to follow and enjoyable to listen to. Well-written voiceover scripts make content more digestible, help an audience better retain information, and reflect a brand in a more professional light.

When writing voiceover scripts, there are a few things to keep in mind to connect with your listeners and create a high-quality voiceover. In this blog post, learn what to do—and what not to do—when crafting your voiceover script.

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Product Update on the WellSaid Voice Model

Product Update: A New WellSaid Voice Model

Listen as Tilda reads the intro to this product update.

Most AI voice providers use a similar strategy for creating a voice avatar from voice actor recordings. At WellSaid, we have updated our Voice Model to use an entirely different type of machine learning. That means that our newest Voice Model powers the most lifelike, natural sounding voice avatars available.

Read on to learn how this experience changes voiceover production for our Studio customers.

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WellSaid growth proves AI Voice Demand

WellSaid Labs Makes Noise Proving Business Demand for AI Voice

Listen to one of our AI Voice Avatars read the first paragraph.

Seattle, July 26, 2022 (GLOBE NEWSWIRE) — WellSaid Labs, producer of the world’s highest quality synthetic voices available, celebrates growth with new hires, expanded API, custom voices and enterprise Teams product to ensure continued market dominance. WellSaid Labs powers the synthetic media industry along with more than 7,000 customers across dozens of industries. Customers value WellSaid Labs’ incredibly high level of realistic human-voice capability and rely on WellSaid Labs’ business mission critical 99.99% uptime SLA.  

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Team collaboration in WellSaid Studio has a new feature release.

Product Update: Team Collaboration

Listen as James, a WellSaid Avatar, reads the first paragraph.

WellSaid Studio customers know it is a simple and effective solution for creating the best quality AI voiceover. However, customers with multiple team members repeatedly reached out wanting even stronger collaboration capabilities. WellSaid listened and is excited to present expansive Team collaboration improvements.

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Audio Branding with voice can enhance your brand

Audio Branding: Building Your Brand Through Sound

Listen as AI Voice Avatar, Tobin, reads the first paragraph.

How do you know when a brand chooses the perfect audio? That’s the catch—you might not. Quality audio doesn’t call attention to itself; when music, background sound, or a narrator’s voice fits a project perfectly, it often goes unnoticed. But make no mistake: audio choices play a resounding part in a brand’s success. 

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A case study about how Snowflake uses WellSaid Studio to improve the eLearning voiceover process

Case Study: Snowflake Transforms Voiceover Creation with WellSaid

As Director of Educational Programs for Snowflake, the Data Cloud company, Nick Goodman is responsible for an impressive library of customer empowerment resources. With multiple educational products to produce and maintain, Nick realized that he needed a better solution for consistent, convenient, and high-quality video voiceovers. 

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Read our guide to voiceover post-production basics.

Comprehensive Guide: Voiceover Post-Production Techniques

Listen to Jarvis, an AI avatar, read the first paragraph of this article.

Whether listeners recognize it consciously or not, audio can make or break a project. Poorly balanced sound strips a dialogue scene of its weight, forcing audiences to focus on deciphering voices from background noise. Poor podcast audio becomes distracting, action scenes lose their impact, and songs become a mess of competing tracks and vocals. Regardless of the quality of the rest of the project, audio editing and clarity have a huge impact on how the we receive content. In fact, a recent study of online videos found that there was an 89 percent correlation between highly-rated videos and good audio quality.

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Voiceover scripts need to be thought through for an excellent end product.

What You Need to Know for Voiceover Script Success

The irony of quality advertisements, audiobooks, and training content is that you may never notice the voiceover behind them—and yet, that’s exactly the outcome you want. Let’s review what constitutes great voiceover scripts.

A high-quality script ensures that a voiceover enhances your content without outshining it (or distracting listeners for the wrong reasons). A well-written script helps voice actors and advanced text-to-speech platforms like WellSaid Labs easily identify where to add pauses, emphasis, and inflections.

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Custom ai voices are an effective and efficient way to create a brand voice over.

The Benefits of Custom AI Voice for Today’s Top Brands

Hear voice avatar Paul read the first paragraph aloud.

Could custom AI voice be a solution for the branding challenge? Brands are battling to connect with consumers more than ever before. With so much competition and saturation across advertising campaigns, social media, web content, and more, companies need a recognizable voice. The term brand voice refers to the tone and personality of a company’s communication and marketing. Since brands benefit from name recognition and awareness, it’s essential to be clear and consistent across every channel. 

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