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sonic branding in omnichannel world

Harnessing the Power of Sonic Branding in an Omnichannel World

September 25, 2023

Audio by Ben D. using WellSaid Labs

Dive into an extract from our white paper, Make Generative AI Work For You, Using Digital Scalable Voice. Here, we explore the intricate dynamics and potential of generative AI in the business ecosystem. 

Interested in the full discussion? Download the white paper here!

In an era dominated by omnichannel experiences, businesses are constantly seeking innovative ways to offer seamless and unified brand interactions. Sonic branding, powered by generative AI and synthetic voiceovers, is rapidly emerging as a key component in this mix. Dive into the transformative impact of integrating sound into your omnichannel strategy.

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AI voice in marketing

The Resonance of AI Voice in Today’s Marketing Universe

September 21, 2023

Audio by Diarmid C. using WellSaid Labs

Not too long ago, the heartbeats of marketing were the rhythmic hum of printing presses and the familiar jingles on radio broadcasts. Fast forward to today, and we’re practically living in a sci-fi universe, at least by our ancestor’s standards, with innovations transforming marketing in incredible ways. 

Now, marketers have an expansive digital cosmos to play in, with mediums as varied as the stars in the sky. And guess what’s beginning to rocket its way into this galaxy? AI voice! 

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transformation of audiobooks TTS

From Pages to Playbacks: How TTS is transforming audiobook production

September 20, 2023

Audio by Patrick K. using WellSaid Labs

From the intimate rustling of paper pages to the soothing cadence of a narrator, books have undergone a melodious metamorphosis into audiobooks. Today, not only has audiobook usage surged by 70% in the USA in 2022—1 in every 5 US denizens has let their ears feast on an audiobook within the past year. 

The allure? Audiobooks can be a reader’s multitasking buddy or a beacon of accessibility for kiddos, the visually impaired, and budding linguists. Yet, producing them traditionally can be akin to herding cats: costly and, at times, maddeningly inconsistent. Plus, let’s not forget the onerous task of keeping up with the literary avalanche of new book releases. 

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synthetic voice revenue

Sounding Off on Success: How synthetic voiceover and AI accelerate revenue streams

September 13, 2023

Audio by Abbi D. using WellSaid Labs

Dive into an extract from our white paper, Make Generative AI Work For You, Using Digital Scalable Voice. Here, we explore the intricate dynamics and potential of generative AI in the business ecosystem. 

Interested in the full discussion? Download the white paper here!

In an age dominated by digital communication, the power of voice is often underestimated. Yet, the synergy of generative content with synthetic voiceover is carving out a promising avenue for businesses seeking to amplify their impact. From enhancing user engagement to streamlining operations, here’s how organizations are harnessing the potential of advanced voice technology to drive both revenue and cost savings.

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recast's journey with WellSaid, audio transformation

Reimagining Written Content: Recast’s journey to podcast-type audio with WellSaid Labs

September 7, 2023

Audio by Zoey O. using WellSaid Labs

In today’s digital age, the sheer volume of written content is both a blessing and a curse. How many of us have a tab overload or a reading list that seems endless? Enter Recast: an innovative solution aimed not just at converting text to audio, but revolutionizing it into engaging podcast-like experiences. 

The uniqueness? Conversational virtual hosts, ensuring an enjoyable and absorbable experience.

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BI promising AI startups 2023

WellSaid Labs Makes Business Insider’s Most Promising AI Startups in 2023!

August 31, 2023

Audio by Lyric K. using WellSaid Labs

We always strive to stay humble at WellSaid Labs, but today we’re going to let ourselves shine just a bit brighter! We’re thrilled to announce that we’ve made Business Insider’s list of top AI startups for 2023. 

In a year that McKinsey labeled as Generative AI’s “breakout year”, with numerous AI companies popping up, making this list feels especially important. So, how did we earn this spot and what does being a “promising AI startup” mean to us? 

Let’s explore.

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soc 2 type 2 compliance

Leveling up at WellSaid Labs: Celebrating our SOC2 Type 2 certification!

August 15, 2023

Audio by Terra G. using WellSaid Labs

Remember back in March when we jubilantly announced achieving our SOC2 Type 1 compliance? Well, we’re back, and this time, we’re super thrilled to proclaim our SOC2 Type 2 certification! 

It’s all part of our steadfast commitment to fortify the trust between us and you. Conducted within the esteemed framework of the American Institute of Certified Public Accountants’ (AICPA) AT-C 205, this certification is more than a badge. It’s a testament to our dedication to security, availability, and confidentiality.

Here’s what you need to know. 

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Generative AI in business

Crafting Narratives with Generative AI: The new business imperative

August 14, 2023

Audio by Raine B. using WellSaid Labs

Dive into an extract from our white paper, Make Generative AI Work For You, Using Digital Scalable Voice. Here, we explore the intricate dynamics and potential of generative AI in the business ecosystem. 

Interested in the full discussion? Download the white paper here!

Every industry is exposed to generative AI in some way.

Generative AI is a technology that, when given a prompt, creates content with a quality comparable to what a human could reasonably produce. More formally, it is defined as algorithms “that can be used to create new content, including audio, code, images, text, simulations, and videos.” 

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WellSaid Labs MMA event

Learnings from MMA Global’s CMO & CEO Summit: Unveiling the path to long-term ROI with brand building and genAI

August 8, 2023

Audio by Paige L. using WellSaid Labs

Last week, MMA Global hosted their annual CMO & CEO Summit in California where an intimate group of industry leaders across various markets were united by the vision of making the right investments for the growth of their business. The event was fabulous, informative, and left many of us who attended feeling inspired. I wanted to share some of what was learned and discussed at the event. 

Some key takeaways: 

  • Brand building is as financially measurable as performance 
  • Companies that can adapt quickly and incorporate change rather than resist it will be the most successful 
  • AI is primed for high-value audience targeting
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