How WellSaid Labs Innovated VVP's Approach to Customer Communications

Through a strategic partnership with WellSaid Labs, Virtual Voice Products (VVP) was able to dramatically improve its customer communication strategies using advanced AI text-to-speech (TTS) technology. Ultimately, VVP redefined the efficiency and quality of its voice services, enabling seamless and high-quality customer interactions across various sectors.

How VVP Benefits from WellSaid

Changing the Conversation: How WellSaid Labs Innovated Virtual Voice Product’s (VVP) Approach to Customer Communications

Bill Beard, President and Founder of Virtual Voice Products (VVP) began his professional journey with an innovative leap into cloud services before the concept had fully taken hold in the tech world. As the landscape evolved, so did his ventures and soon he expanded into interactive voice response (IVR) services and SMS marketing. 

Ultimately, Bill’s foresight led to the creation of a centralized platform for cloud-based services and SMS reselling, avoiding reliance on third-party providers like Twilio by developing proprietary APIs and products. 

More recently, in a key strategic move, VVP integrated WellSaid Labs’ API to enhance the company’s offerings, demonstrating an eye for leveraging cutting-edge technologies to serve a diverse clientele.

As Bill praised, “WellSaid Labs is like a little crown jewel in our pocket. It has transformed how we approach voice services and client engagement.”

Integration and application of WellSaid’s solution

The first encounter Operations Manager at VVP Paul Cash had with WellSaid was born out of a personal need which quickly translated into a groundbreaking professional edge. When searching for a high-quality text-to-speech (TTS) solution, he came upon WellSaid Labs. Quickly, he discovered that it’s an invaluable solution for training videos and marketing content. 

Paul’s initial use of WellSaid Labs for personal projects quickly showcased its potential, leading to its broader application within the company. The efficiency, quality, and flexibility offered by WellSaid’s TTS service have made it a cornerstone of their content creation, particularly for voice. 

“WellSaid Labs stood out instantly. It’s not just a tool, it’s a game-changer in how we produce high-quality content,” Paul shared. 

This discovery not only streamlined their content creation process but also led to the seamless integration of WellSaid’s API into their RingSMS platform, marking a significant enhancement in their service offering.

Bill has embraced WellSaid for its reliability and versatility, integrating it into various aspects of their service suite, from voice services to marketing automation. Equipped with WellSaid, VVP has been able to run more dynamic and effective communication strategies, catering to the specific needs of its diverse clientele, which includes everything from hotel brands to correctional facilities. 

“With WellSaid, we’re not just providing a service. We’re offering convenience and a revolutionary user experience. It’s a win-win situation,” Bill raved. 

Overcoming obstacles with WellSaid

The transition to WellSaid Labs addressed significant challenges for VVP, offering an easier and more efficient alternative to traditional recording methods. Its high-quality, flexible tone options marked a stark improvement over previous solutions, enhancing the overall user experience and content quality.

Likewise, the adoption of WellSaid has significantly streamlined the creation process for greetings and messages, offering a self-service model that benefits both the company and its customers by reducing costs and saving time. This approach has not only simplified complex processes but also positioned the company as a provider of cutting-edge, accessible solutions.

"WellSaid Labs is like a little crown jewel in our pocket. It has transformed how we approach voice services and client engagement."
Bill Beard
President & Founder of VVP
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Market impact and future prospects

The integration of WellSaid has improved existing services and opened doors to new opportunities and markets, including a promising project with a major Fortune 100 hospitality company. Additionally, the ability to offer unique and high-quality voice options has encouraged clients to explore and increase their use of voice services within their businesses.

Innovative uses and client feedback

WellSaid’s versatility has enabled VVP to cater to specific and varied client needs, from churches seeking to enhance their outreach to financial services requiring complex script handling. On how their clients react to hearing WellSaid Labs voices, Paul said, “As soon as our clients experience the variety and quality of WellSaid voices, they’re eager to use it more extensively in their business. The feedback has been overwhelmingly positive, with clients appreciating the voice quality and ease of use.”


VPP’s application of WellSaid showcases significant advancements in efficiency, content quality, and customer experience. The strategic collaboration with WellSaid not only enhanced VVP’s service offerings but also positioned the company as a forward-thinking leader in the virtual voice product market. Through this partnership, VVP has set a new standard for communication and marketing solutions, promising continued growth and innovation in the years to come.